Inspired by two young Mini Boden fans, the retailer has launched a competition to find slogans for new t-shirts supporting Mental Health issues.
When Willow and Rose recently made contact with Mini Boden, suggesting some empowering T-shirt slogans for kids, they probably thought there wouldn’t be much of a response. However, the popular retailer loved their words about what it means to be a child today, that they made the t-shirts a reality!
And to support UK Mental Health Awareness Week, Mini Boden has launched a compeitition to find more empowering slogans from their would-be Mini wordsmiths.
The winning entry will be printed onto Mini Boden tees, and launched during World Mental Health Awareness Week in October. A donation from the sale of each T-shirt will go to Boden’s charity partner, the Charlie Waller Memorial Trust. This amazing charity equips young people with the knowledge they need to look after their mental and emotional wellbeing. It focuses on helping young people recognise the importance of talking to and caring for one another.
For further details on the competition and the link to the competition form, please see below: